• Apophia

Top CRM Software To Grow Your Business

Updated: Sep 30, 2021

When we talk about CRM, we purposely talk about relationship building and engagement with your clients or supporters through data management and frequent contacts.


When you are a small business owner, medium enterprise, or even a large enterprise, all you need to efficiently manage your customers’ data is CRM built on cloud or grounds depending on what you want or what you find convenient. For startups, it is advisable to choose CRM software that is not costly with all features but with the ability to integrate with other tools, simplicity in regards to use, whether it has all the tools that your company many need and many other things to consider but most importantly it should be cheap and easy to use.


Customer relationship management CRM) refers to software that captures contacts and sales information in one central place: calls, emails, chats, website visits, social connections, and campaigns to review and keep in touch with customers. To grow your number of customers that will help you grow your business, you need to nurture them, and of course, this requires you to have the best CRM software that you will need to use, especially when you are doing the nurturing online example emails.


READ: Customer Relationship Management Can Change Your Business For The Better



Top CRM Software For Your Business


1. MonkeyPesa CRM

MonkeyPesa CRM is in the bracket of an all-in-one business automation tool. From sales marketing, automation or customer support. With the devotion to help Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics, easy-to-interpret dashboard make it ideal for you. MonkeyPesa CRM is the best CRM option for your business.


The CRM aids businesses to get prospects, insights, converts more leads to become customers and manages with customers across several channels. At the same time, they go through the selling process.


The Best Sales And Marketing Software In Africa


The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. The invoicing and billing system allows track time, generating invoices, Pro-forma invoices, quotes, and getting much more money faster. And the real estate system helps real estate companies to acquire property, landlord management, tenant and the necessary automation.


MonkeyPesa CRM Features:

  • Team collaboration

  • Contact management

  • Pipeline management

  • Data security

  • Insights, analytics and reports

  • Human Resource and payroll

  • Inventory and stores

  • Bulk SMS and emailing

  • Sales Automation

  • Marketing Automation

Accessible Communication is a giant step into maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and can even reduce business expenses. MonkeyPesa is the perfect alternative to Salesforce.



A closed buyer is just as vital as a new lead. MonkeyPesa CRM allows you to create charges based on a prospect’s information, schedule calls for them at any point in time, take notes based on our interactions, and easily save and organize that data for future use. In a nutshell, you are moving a sales lead, or prospect from one stage of your sales funnel to the next.



The MonkeyPesa CRM allows you to add contacts manually or via a file upload. Because the goal is to have streamlined communication in the sales process, you do not have to open another platform to make calls with your clients and prospects. The dashboard enables calls. In addition, all these interactions are captured in case you need to make clarifications and references.



Social Media is a very relevant tool of sales and marketing today. Every passing day, there is a new social media channel your clients and prospects sign up for. MonkeyPesa provides a centralized location for all your social media interactions — tweets, posts, reels, videos, comments, replies, Direct Messages.



2. Zoho CRM

The best of the CRMs that are easy to use and employ, it’s cheap thus suitable for all businesses, it has various apps to help you meet your small business meet its demands and offers excellent customer care to its users, offers various training programs to aid you to get started smoothly, they offer consultation services and this key in running a business especially if you have just adopted a new CRM. In addition, Zoho has various features, such as sales force automation, lead management, deal management contact management, workflow automation, journey orchestration, process management, sales process builder, processing rules, the review process, and many others.

Here comes their pricing plan; standard goes for $12 a month, professional goes for $20, enterprise goes for $35, and ultimate goes for $45



3. HubSpot CRM

Hubspot offers CRM solutions to all small businesses, including a free trial version, free training resources, learning guides, invoice templates, email signature generators, and many other solutions free. Features offered freely are; reporting dashboards, company insights, deal tracking and pipeline management, email tracking and notifications, prospect tracking, meeting scheduling, and live chat.


Top Hubspot Alternatives To Consider


Looking at prices, the starter goes for $45 a month, professional goes for $800 a month but comes with amazing features. Lastly, enterprise goes for $3200 but comes with many features and all that your company would probably need.



4. Salesforce

Salesforce is Customer Relationship Management software used to track and monitor customer service, commerce, service, IT, sales and marketing activities in a business or company alongside helping teams work from anywhere and keep in touch with customers.


Salesforce helps to engage with customers anywhere, sell smarter, offer good customer service, and allow teams to work from anywhere. Salesforce believes that in bringing people together, there is power, and so they help build bridges between companies and customers. Salesforce values trust, innovation, and equality.


Salesforce CRM has a range of products and solutions for different industries, and it covers almost all industries, for example, manufacturing, engineering, health care, education, construction and many others.


Top Salesforce Alternatives For Africa


Salesforce Pricing

  • There is a free trial version for 30 days with a few features

  • Small businesses CRM of about ten users are charged $25 each user per month

  • Complete CRM for any team size goes for $75 for each user per month

  • A profoundly customizable sales CRM goes for $150 for each user per month

  • Unlimited CRM power and support package goes for $300 per user per month

Salesforce features:

  • Mobile friendly

  • Process automation

  • Account and contact management

  • Opportunity management

  • Lead management

  • Reports and dashboards

  • Pipeline and forecast management


5. Pipedrive

The most friendly and easy-to-use sales software planned to go well with small and medium businesses. It is designed with the most trusted features to aid you in administering your business and envisage the sales pipeline and the sales activities to prioritize. Chatbots and webforms are some of the features of Pipedrive to help you monitor and manage leads.


Here are the features of Pipedrive that make Pipedrive an alternative of Pipedrive:

  • Monitoring communication through calls and emails

  • Scheduling meetings

  • Saving time

  • Activity reminders like open API and webhooks

  • Security reports and insights.

  • Pipedrive easily integrates with other tools, for example; salesforce, HubSpot, and Zoho.

Additionally, Pipedrive tracks and organizes sales activities hence efficiency and effectiveness.


Pipedrive offers a free trial. An essential package goes for $15 per month; an advanced package is for $29 monthly; a professional package goes for $59 monthly, while an enterprise package goes for $99 per month.


Why should you use Pipedrive?

  • It puts all your contacts, emails, calls, deals in a central place, making it easy to access

  • It helps teams work efficiently since it speaks to business needs

  • Gives access to customer reporting tools. There are more advantages of using Pipedrive sales software; you need to give it a try.

  • Promotes efficiency via the visual representation of the entire deal process




6. Bitrix24

This is good and designed to suit those who work remotely to share information, Keeping in contact, collaborating, and having a joint team together as one. You can message teammates individually or send a group message or messages for specific departments’ thus easing communication. Besides having the best communication features, Bitrix24 has other features, such as marketing automation, project management, and website designs. It has a free version for unlimited users though it also has very few features but paid package goes for $16.80 a month.



7. Insightly

This was founded in 2009 in San Francisco; it’s a unique and well-suited small, large and medium business enterprise. It covers almost all industries, for example; manufacturing, consulting, professional services, media, and advertising, nonprofit companies, and technology companies as well; it has several features, for example; workflow automation, 3rd party integration, reporting, and project management, marketing, sales, and integrations thus helping you follow up with your customers and also strengthening relationships.

Their pricing plans are for $29 per month, professional is for $49, enterprise goes for $99; however, there is a free version for trial.



8. Microsoft dynamics 365

Suitable for business intelligence, this offers software as a service (SaaS) for sales, marketing, and service functionality. Microsoft can help you win more deals by building strong relationships between you and your customers; this can increase productivity due to increased customer support thus more revenue coming in. Microsoft has worked for several companies in a good number of enterprises, for example; those in the manufacturing industry, those in the financial industry, retail businesses, those in health care, automotive, government entities and many more. Microsoft's services include; customer data platform, sales, service, marketing, commerce, supply chain, human resource services, finance, project management, and many more.



Let us take a look at their pricing; customer insights range from $1,000 to 1,500 per month, customer's voice goes for $200 monthly, sales professionals range from $20 to $65, sales enterprises range from $20 to $95 per month, sales premium goes for $135. In contrast, Microsoft relationship sales go for $162.


9. Keap

Designed to address small businesses' problems, such as sales and marketing, It combines marketing automation, e-commerce, CRM, and contact management under one central system. To help entrepreneurs develop, keap has decided to offer the right technology with the right tools for your small business to flourish in marketing. Features offered by keap include; CRM, marketing automation, sales automation, payments, reporting and analytics, appointments, email marketing, and sales pipeline. Here are their price charges; lite goes for $56, pro goes for $105, and max goes for $140; all the first purchase packages you make expire after three months from the first date of payment.


10. Monday.com

This works for all business types and handles all work concepts, including; marketing campaigns, CRMs, sales pipelines, and project tracking. This handles all its information in a single central platform, and this is what highly effective teams use to get their work onboard; so far, over 100,000 teams accomplish their work with Monday.com because it makes it easy to plan, track and deliver work in time and on the spot and this is what makes Monday.com unique from the rest of CRM software. Setting it up takes place so fast and can easily integrate with other tools, and they offer full-time customer support.



Monday.com offers a free trial for starters with unlimited boards and workflows; however, they have packages to pay for. For example, basic goes for $8 per seat, standard goes for $10 per seat, and pro goes for 416 seats.




39 views0 comments