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  • Writer's pictureSsemujju Lewis E

Top Sales Software For Effective Sales Teams

According to a study conducted in 2012, 44% of organizations found transacting sales hard, and this number hard shot to 49% by 2017. So now, the question here is, what could the challenge be?

Measuring and tracking activity in business can help you make informed decisions to take you to the next level in sales, marketing and all aspects of your business.

Measuring and tracking sales teams' efficiency helps the business achieve its goals. Monitoring and measuring performance pushes each sales team member to reach their goal, meeting the overall business goals, more profits, revenues, and more business growth. The right sales management software keeps your sales reps organized and empowered to spend their time on work that moves the bottom line.

The feature lists on these software tools don’t tell the whole story of whether a tool is right for you. Instead, it would be best to look for an option built with your business size, sales plan, and company needs in mind.

Top Sales Software For Effective Sales Team

1. Monkeypesa CRM

MonkeyPesa CRM is an all-in-one business automation tool. From sales marketing, automation or customer support. With its devotion to helping Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics and easy-to-interpret dashboard make it ideal for you. It is the best sales and marketing software in Malawi.

The CRM aids businesses in getting prospects, and insights, converting more leads to become customers and managing customers across several channels. At the same time, they go through the selling process.

The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. In addition, monkeyPesa brings focus to your sales team and allows you a custom design for your workflow.

MonkeyPesa CRM Features:
  • Team collaboration

  • Contact management

  • Pipeline management

  • Data security

  • Insights, analytics and reports

  • Human Resources and payroll

  • Inventory and stores

  • Bulk SMS and emailing

Accessible Communication is a giant step toward maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and reduce business expenses.

2. works for all business types and handles all work concepts, including; marketing campaigns, CRMs, sales pipelines, and project tracking. In addition, setting it up takes place fast and can easily integrate with other tools, and they offer full-time customer support. offers a free trial for starters with unlimited boards and workflows; however, they have packages to pay. For example, essential goes for $8 per seat, the standard goes for $10 per seat, pro goes for 416 per seat, and an enterprise package is billed yearly.

Embrace a new way of working with is a platform built to craft, run and scale your dream workflows on a single work OS platform. The software helps you manage all your work in one central location: planning, tracking, and delivering the team’s best work. In addition, the software allows you to set up your own visual and customizable templates.

The software allows integrations with existing tools such as; Gmail, Google Drive, Google Calendar, Outlook, Microsoft teams, Dropbox, Slack, Zoom, Excel, LinkedIn, OneDrive, Zapier, Adobe Creative Cloud and more. allows the automation of repetitive tasks. This helps to reduce errors made by people while focusing on what matters for the business's survival most. In addition, allows work visualization to view data as a map, timeline, calendar and kanban.

In addition to 24/7 customer support and excellent personalized customer service, the software offers a range of self-learning tools. The tools include; a knowledge base, daily webinars and a community. pricing details; basic costs $8 per user per month, standard costs $10 per user per month, and pro costs $16 per user per month, while the price is availed upon enterprise request. There is also a free forever individual package that can accommodate up to 2 free users.

The features of the software include;
  • email sync

  • email tracking

  • email templates

  • activity management

  • performance tracking

  • dashboards

  • sales forecasting

  • activity tracking

  • team goals

  • data importation

  • lead capturing

  • merging duplicate data and more.

3. Pipedrive

The most friendly and easy-to-use sales software planned to go well with small and medium businesses. It is designed with the most trusted features to aid you in administering your business and envisage the sales pipeline and the activities to prioritize. Chatbots and webforms are some of the features of Pipedrive to help you monitor and manage leads. Considering the features of Pipedrive, here are some of them;

  • Monitoring communication through calls and emails

  • Scheduling meetings

  • Saving time

  • Activity reminders like open API and webhooks

  • Security reports and insights.

  • Pipedrive easily integrates with other tools, for example; salesforce, HubSpot, and Zoho.

Additionally, Pipedrive tracks and organizes sales activities hence efficiency and effectiveness.

Pipedrive offers a free trial. An essential package goes for $15 per month; an advanced package for $29 monthly; a professional package for $59 monthly; an enterprise package for $99 per month.

Why should you use Pipedrive?
  • It puts all your contacts, emails, calls, and deals in a central place, making it easy to access

  • It helps teams work efficiently since it speaks to business needs

  • Gives access to customer reporting tools. There are more advantages to using Pipedrive sales software; you need to try it.

  • Promotes efficiency via the visual representation of the entire deal process.

4. Hubspot

This is one of the best CRM software tools that serve all businesses, from startups to large business ventures. In addition, Hubspot offers free tools for teams and best manages customers’ contacts well.

Hubspot CRM enables you to do many valuable things with your contact base, such as centralising all contact information (including internal notes) and automating different reminders.

Hubspot CRM is software built for marketing and sales companies that want to use proven techniques for ushering in new clients and customers, especially businesses that generate customers via online marketing and sales.

In your quest to identify a CRM perfect for your business, chances are high you have come across HubSpot free CRM. You can store up to a million contacts in your HubSpot database with the free CRM. Furthermore, an unlimited number of your team can access your database, Integration with Gmail and Outlook, Email and Meeting Scheduling, and Capture, Store, and track sales leads.

Hubspot’s CRM is a tool that teams find friendly to use, and more so, it automates the number of administrative tasks to concentrate on. In addition, Hubspot gives visibility into the sales pipeline in real-time through the visual dashboard.

Hubspot CRM allows you real-time access to sales performance reports and individual performance. This allows business managers to review and identify potholes so that teams can lay strategies for achieving success where it has failed.

Hubspot has solutions for small, medium and big businesses. However, Hubspot works better for everyday business transactions since it is easy to use, captures customers, manages data, records calls and meetings, manages sales pipelines and also aids sales reps in monitoring contacts with customers and deals. In addition, Hubspot aids managers in getting an insight into the sales activities, marketing tools and activities.

Small businesses and startups commonly use Hubspot and medium companies but also serve large enterprises. Hubspot provides a free trial version that supports small businesses and startups through their growth stages. Packages that can be accessed at a cost include; a starter package for $45 a month, a professional package for $450 a month, and a package for big enterprises for $1200 per month.

Hubspot is one of the CRM software commonly used by businesses in Rwanda. It has unique benefits to its users, such as; being easy to use, a free forever trial version, and cheap packages.

Hubspot features include;
  • Free CRM software

  • Free versions of sales Hub

  • Combination of Gmail

  • Outlook calendars and Email

  • Deal stages

  • Pipeline and opportunity tracking

  • Website chats and bots

  • Email tracking

  • Reporting and tracking meetings

5. Freshsales

This software is run by Freshworks and is best meant for small, medium and large enterprise businesses. Freshsales has inbuilt tools you need to manage your business, for instance, in-built phone and email, dashboards, customizable visual reports, visual deal pipelines, intelligent workflow automation, and artificial intelligence based on lead scoring. Some of the features of Freshsales include; sales sequences, integrations, territory management, deal management and many others.

Freshsales puts all your prospects/leads’ information in one central place to accelerate performance and sales by following up on conversations, demographic information attachments, tasks, and appointments. In addition, Freshworks employs AI automation to boost teamwork, enable communication, chat with leads, know your customers’ behaviour and close deals.

Freshsales integrates with; Pure360, LeadsBridge, MSB, Docs, 3CX, Microsoft dynamics 365, Hubspot CRM, Mailchimp, Freshdesk and many more.

Their billing rates are; growth is $15 per user per month, pro goes for $39 for each user per month, while enterprise goes for $69 for each user per month, but there is also a free version for trial.

You need to boost your email marketing campaigns to improve your revenue through marketing and sales. In addition, email marketing promotes customer service, which enhances retention. This comes along with continuous support.

Fresh sales email marketing software improves a company's revenue through context-driven sales. The email marketing software has inbuilt tools, for instance, phone and email, dashboards, customizable visual reports, visual deal pipelines, intelligent workflow automation, and artificial intelligence based on lead scoring. The tools help you manage customer relationships better. In addition, email marketing software allows customization of client engagements which eases the sales cycle and promotes the growth of the business.

Freshsales include; sales sequences, integrations, territory management, deal management, bulk emails, formula fields, mobile app, email integration, sales analytics, sales sequences, workflow automation, sales activity management, multiple sales pipeline, and web forms.

The software gives you a complete view of customers' interactions to deliver a personalized experience. This lets you close deals faster with a 360-degree view of your customers. In addition, the software promotes efficiency by aligning the sales process since most time-consuming activities are automated and more time is spent on selling.

Freshsales, email marketing software, reduces business costs due to automation, boosts adoption, is more straightforward to use, is easy to implement, and boosts employee morale to deliver.

Freshsales gathers all the essential customer information and details under a single depository to make it accessible. In addition, Freshsales email marketing software uses AI automation to boost teamwork, enable communication, chat with leads, understand customers’ behaviour and close deals.

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