• Ssemujju Lewis E

The Best Sales And Marketing Software In Rwanda

Updated: Oct 27, 2021

The software you will always need to run your business efficiently is sales and marketing software. Sales and marketing software allows the well-coordinated flow of communication between teams and automates business processes, making information flow from different databases easy.


The sales and marketing software integrates all aspects of the business, thus making monitoring easy. Good deals and marketing software boosts business performance through proper management, planning, budgeting, forecasting and accurate reporting.


Sales and marketing software automates and computerizes tasks. That helps to save time to focus on what matters most to the business, such as taking care of customers while growing the business. Sales and marketing software serves small, medium and large enterprises while providing the most efficient solutions.


The most commonly used sales and marketing software and tools in Rwanda


1. MonkeyPesa CRM

MonkeyPesa CRM is in the bracket of an all-in-one business automation tool. From sales marketing, automation or customer support. With the devotion to help Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics, easy-to-interpret dashboard make it ideal for you. It is the best CRM in Rwanda.


The CRM aids businesses to get prospects, insights, converts more leads to become customers and manages with customers across several channels. At the same time, they go through the selling process.


The Best Sales And Marketing Software In Africa



The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. The invoicing and billing system allows track time, generating invoices, Pro-forma invoices, quotes, and getting much more money faster. And the real estate system helps real estate companies to acquire property, landlord management, tenant and the necessary automation.


MonkeyPesa CRM Features:

  • Team collaboration

  • Contact management

  • Pipeline management

  • Data security

  • Insights, analytics and reports

  • Human Resource and payroll

  • Inventory and stores

  • Bulk SMS and emailing

  • Sales Automation

  • Marketing Automation

Accessible Communication is a giant step into maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and can even reduce business expenses.



A closed buyer is just as vital as a new lead. MonkeyPesa CRM allows you to create charges based on a prospect’s information, schedule calls for them at any point in time, take notes based on our interactions, and easily save and organize that data for future use. In a nutshell, you are moving a sales lead or prospect from one stage of your sales funnel to the next.



The MonkeyPesa CRM allows you to add contacts manually or via a file upload. Because the goal is to have streamlined communication in the sales process, you do not have to open another platform to make calls with your clients and prospects. The dashboard enables calls. In addition, all these interactions are captured in case you need to make clarifications and references.



Social Media is a very relevant tool of sales and marketing today. Every passing day, there is a new social media channel your clients and prospects sign up for. MonkeyPesa provides a centralized location for all your social media interactions — tweets, posts, reels, videos, comments, replies, Direct Messages.


2. Salesforce

Salesforce is software used to track and monitor Rwanda's customer service, commerce, service, IT, sales, and marketing activities.


Salesforce helps to engage with customers anywhere, sell smarter, offer good customer service, and allow teams to work from anywhere. Salesforce believes that in bringing people together, there is power, and so they help build bridges between companies and customers. Salesforce values trust, innovation, and equality.


Salesforce CRM has a range of products and solutions for different industries, and it covers almost all industries, for example, manufacturing, engineering, health care, education, construction and many others.


Salesforce Pricing

  • There is a free trial version for 30 days with a few features

  • Small businesses CRM of about ten users are charged $25 each user per month

  • Complete CRM for any team size goes for $75 for each user per month

  • A profoundly customizable sales CRM goes for $150 for each user per month

  • Unlimited CRM power and support package goes for $300 per user per month

Salesforce features:

  • Mobile friendly

  • Process automation

  • Account and contact management

  • Opportunity management

  • Lead management

  • Reports and dashboards

  • Pipeline and