The Best Email Marketing Software In South Africa
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  • Apophia

The Best Email Marketing Software In South Africa

Updated: Feb 5, 2022

Email marketing is needed to champion your business game over your competitors. Regardless, you need the right email marketing software! Email marketing software is a solution provider that automates email communication between a business and its leads and clients.


Email marketing software help teams in South Africa manage mailing lists, monitor marketing campaign efficiency, improve email marketing effectiveness, promote business service, announce new product launches and strengthen brand recognition.

Email marketing software is used by marketing, sales and customer service functions. For marketing teams, email marketing software aids them in administering email templates, aligning CRM efforts, sending and delivering survey emails, running promotional campaigns and also helps to put in place customer-focused newsletters.


With the heart of wanting to see your business progress and make revenue, Monkeypesa provides you with a guide on the best email marketing software tools in South Africa.

The Best Email Marketing Software In South Africa


1. MonkeyPesa

MonkeyPesa is an all-in-one business automation tool. From sales marketing, marketing automation or customer support. With the devotion to help Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics, easy-to-interpret dashboard make it ideal for you.


The CRM aids businesses to get prospects, insights, converts more leads to become customers and manages with customers across several channels. At the same time, they go through the selling process.




MonkeyPesa possesses an email marketing service in South Africa that helps you build an email list. You can use your email marketing service to manage your email list in one place. It will also allow you to create email campaigns and send them to your email list at once. Furthermore, the software will enable you to create a lead magnet incentive. You can create several lead magnets like free books, free courses, free trials. This helps to draw more people to join your email listing. Thus, email marketing opens up room for meaningful conversations with meaningful people interested in your business.



The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. The invoicing and billing system allows track time, generating invoices, Pro-forma invoices, quotes, and getting much more money faster. And the real estate system helps real estate companies to acquire property, landlord management, tenant and the necessary automation.


MonkeyPesa CRM Features:

  • Team collaboration

  • Contact management

  • Pipeline management

  • Data security

  • Insights, analytics and reports

  • Human Resource and payroll

  • Inventory and stores

  • Bulk SMS and emailing

Accessible Communication is a giant step into maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and even reduce business expenses.



A closed buyer is just as vital as a new lead. MonkeyPesa CRM allows you to create charges based on a prospect’s information, schedule calls for them at any point in time, take notes based on our interactions, and easily save and organize that data for future use. In a nutshell, you are moving a sales lead, or prospect from one stage of your sales funnel to the next.



The MonkeyPesa CRM allows you to add contacts manually or uploading files. Because the goal is to have streamlined communication in the sales process, you do not have to open another platform to make calls with your clients and prospects. The dashboard enables calls. In addition, all these interactions are captured in case you need to make clarifications and references.


2. Bitrix24

Bixtrix24 is a self-hosted web-based email marketing software your business needs to rock the sky. Bitrix24 is a service software that can manage many services and applications in a single and centralized system that allows flexibility for your business to work in. Bitrix24 email marketing software automates business processes and activities for SMEs and big enterprises. This makes management and administration of small, medium and large businesses simple.


Bitrix24 is an email marketing software that can manage many services and applications in a single centralized system. This provides flexibility for your business to work in. In addition, Bitrix24 is a mobile software that allows you to have your virtual office at home. The software will enable you to easily collaborate and communicate with your company employees at home or office.

To harness efficiency in communication, Bitrix24 allows HD video calls and conferences, private chats and groups. Additionally, the software has an inbuilt online time clock that will enable you to start, pause and finish your working day on time.


The cloud-based email marketing software offers complimentary sales, promotion, and customer management tools. In addition, Bitrix24 performs better with lead management, sales performance and tracking and pipeline management.

The email marketing software offers invoices, telemarketing, sales automation, free documentary management, inbound and outbound calls, automating email marketing, and reservation of communication history.


Features of Bixtrix24 include;

  • instant messages

  • calendar sharing

  • CRM

  • daily planner

  • company structure

  • bulk email

  • sales funnel

  • user profiles

  • time management

  • tasks

  • workflow

  • task reporting

  • email notifications and more.

Bixtrix24 pricing; For the first 12 users, Bitrix24 offers a free version; however, it also has packages that you can purchase, such as; start+ is for $19 a month, CRM+ is for $55 a month, project+ is for $55 a month while a business plan has two unique packages that are standard which go for $79 a month, and professional which goes for $159 a month.


3. Mailchimp

Mailchimp is an all-in-one customer service platform that combines both sales, marketing and customer service activities under one central location. Mailchimp customer service software promotes the growth of small and upcoming business enterprises through adverts and intelligent marketing campaigns.


Mailchimp has easy tools and strengthens customer relationships with the business through full-time messaging. Mailchimp is customer-centric software. Thus, most of the attention is directed towards customers. The most valuable asset for any business is the customers. Therefore, they have to be given firsthand consideration.


Mailchimp customer service software allows users and subscribers to sell online, send marketing emails, automated messages, construct ad campaigns, send postcards, aid reporting and analytics, and create landing pages. Mailchimp prices range from $9.99 monthly, but a free trial version is available.



Features of Mailchimps include;

  • Customizable Templates,

  • Drag & Drop, form Builders,

  • Real-Time editing,

  • Responsiveness and analytics

  • Tracking and reporting

  • Contact management

  • Social media monitoring

  • Live chat

  • Automation

  • Landing pages and email design tools

Mailchimp has many features, categorized according to functions performed such as; email tracking, marketing automation, retargeting, small business CRM, social media management and social media marketing.


4. Fresh Desk

FreshDesk is suitable for businesses of all types and sizes. Its simple UI and specific features make it a popular choice with startups. In addition, the platform enables you to provide customer service across all social media with built-in AI and self-service capabilities.


Freshdesk converts requests coming in via email, web, phone, chat, and social into tickets and unifies ticket resolution across channels. Additionally, Freshdesk lets you automate workflows, provide self-service, manage SLAs, and measure metrics so that you can stay on top of all things customer support. Freshdesk also offers out-of-the-box features like an AI-powered support chatbot, predictive support capabilities, and field service management.


It's simple and easy to use. That’s why it’s trusted by 150,000+ businesses, including American Express, HP, Hugo Boss, Toshiba, Cisco, Honda, The Atlantic, QuizUp, and Panasonic.







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