• Apophia

The Best Email Marketing Software In Malawi

Updated: Feb 24

The core mission for businesses is growing sales. But, most of the time, growth indeed comes at a cost. For example, if you want to boost your sales per month, you might need email marketing software. And for small businesses and growing startups, you need one that is simple to use, cheap in terms of cost, and will convert your prospects into customers.


Related: Here Is Why You Need Email Marketing


As you plan to purchase an email marketing software tool for your business, this is what you need to consider;

  • Email automation

  • Mobile optimized templates

  • Integration with CRM software

The Best Email Marketing Software In Malawi


1. Monkeypesa

MonkeyPesa CRM is an all-in-one business automation tool. From sales marketing, automation or customer support. With the devotion to help Small and Medium Enterprises (SMEs), MonkeyPesa is a user-friendly tool. The pricing, features, analytics, easy-to-interpret dashboard make it ideal for you.


The CRM aids businesses to get prospects, insights, converts more leads to become customers and manages with customers across several channels. At the same time, they go through the selling process.


The Best Sales And Marketing Software In Africa



MonkeyPesa possesses an email marketing service that helps you build an email list. You can use your email marketing service to manage your email list in one place. It will also allow you to create email campaigns and send them to your email list at once. Furthermore, the software will enable you to create an incentive called a lead magnet. You can create several types of lead magnets like free books, free courses, free trials. This helps to draw more people to join your email listing. Thus, email marketing opens up room for meaningful conversations with meaningful people interested in your business.



The services offered include; Sales pipeline management which helps companies to sell faster and get more prospects into the business. The invoicing and billing system allows track time, generating invoices, Pro-forma invoices, quotes, and getting much more money faster. And the real estate system helps real estate companies to acquire property, landlord management, tenant and the necessary automation.


MonkeyPesa CRM Features:

  • Team collaboration

  • Contact management

  • Pipeline management

  • Data security

  • Insights, analytics and reports

  • Human Resource and payroll

  • Inventory and stores

  • Bulk SMS and emailing

  • Sales Automation

  • Marketing Automation

Accessible Communication is a giant step into maintaining good relationships with clients. Strong relationships generate more sales and support, improve client satisfaction, and can even reduce business expenses.



A closed buyer is just as vital as a new lead. MonkeyPesa CRM allows you to create charges based on a prospect’s information, schedule calls for them at any point in time, take notes based on our interactions, and easily save and organize that data for future use. In a nutshell, you are moving a sales lead or prospect from one stage of your sales funnel to the next.



The MonkeyPesa CRM allows you to add contacts manually or via a file upload. Because the goal is to have streamlined communication in the sales process, you do not have to open another platform to make calls with your clients and prospects. The dashboard enables calls. In addition, all these interactions are captured in case you need to make clarifications and references.



Social Media is a very relevant tool of sales and marketing today. Every passing day, there is a new social media channel your clients and prospects sign up for. MonkeyPesa provides a centralized location for all your social media interactions — tweets, posts, reels, videos, comments, replies, Direct Messages.


2. Freshsales

This software is run by Freshworks and is best meant for small, medium and large enterprise businesses. Freshsales has inbuilt tools you need to manage your business, for instance, in-built phone and email, dashboards, customizable visual reports, visual deal pipelines, intelligent workflow automation, artificial intelligence based on lead scoring. Some of the features of Freshsales include; sales sequences, integrations, territory management, deal management and many others.



Freshsales puts all your prospects/leads’ information in one central place to accelerate performance and sales by following up on conversations, demographic information attachments, tasks, and appointments. In addition, Freshworks employs AI automation to boost teamwork, enable communication, chat with leads, know your customers’ behavior and close deals.


Freshsales integrates with; Pure360, LeadsBridge, MSB, Docs, 3CX, Microsoft dynamics 365, Hubspot CRM, Mailchimp, Freshdesk and many more.


Their billing rates are; growth is for $15 per user per month, pro goes for $39 for each user per month, while enterprise goes for $69 for each user per month, but there is also a free version for trial.


To improve your revenue through marketing and sales, you need to boost your email marketing campaigns. Email marketing promotes customer service, which enhances retention. This comes along with continuous support.


Fresh sales email marketing software improves a company's revenue through context-driven sales. The email marketing software has inbuilt tools, for instance, phone and email, dashboards, customizable visual reports, visual deal pipelines, intelligent workflow automation, artificial intelligence based on lead scoring. The tools help you manage customer relationships better. In addition, the email marketing software allows customization of client engagements which eases the sales cycle and promotes the growth of the business.


Freshsales include; sales sequences, integrations, territory management, deal management, bulk emails, formula fields, mobile app, email integration, sales analytics, sales sequences, workflow automation, sales activity management, multiple sales pipeline, and web forms.

The software gives you a complete view of customers' interactions to deliver a personalized experience. This allows you to close deals faster with a 360-degree view of your customers. In addition, the software promotes efficiency by aligning the sales process since most time-consuming activities are automated and more time is spent on selling.

Freshsales, email marketing software, reduces business costs due to automation, boosts adoption, is more straightforward to use, is easy to implement, and boosts employee morale to deliver.

Freshsales gathers all the essential customer information and details under a single depository to make it accessible. In addition, Freshsales email marketing software uses AI automation to boost teamwork, enable communication, chat with leads, understand customers’ behavior and close deals.


3. MailBluster

MailBluster email marketing software majorly serves email marketers and online businesses. The software is available for Windows, iPhone, Mac, iPad, Linux, and Android users.

MailBluster allows its subscribers and users to send first-class emails to their unlimited subscribers and 62000 emails at zero cost per month. However, this offer is available for first-time users only. MailBluster is one of the most reliable, low-cost, and advanced email marketing software that businesses worldwide use. The software allows you to send promotional emails to thousands of people while maintaining customization of every email sent to customers.


MailBluster integrates with WordPress and Amazon SES. The first 62000 emails are sent out for free, and then later, every 1000 emails sent out are charged $0.10. There is a free version available for trial.


MailBluster product features include; A/B testing, CAN-SPAM Compliance, dynamic content, event-triggered email, image library and mailing management.


4. Engagebay

EngageBay CRM, at a glance, is a rich software that can combine a sophisticated CRM/contact management system alongside email and newsletters. As a result, it enables you to manage your customer relationships better.


It is equipped with Marketing, Sales, and Service automation features to scale your business. The exhaustive list of features allows you to capture leads, nurture and engage with them, convert to happy customers and provide a superior customer experience using the unified platform.


One of the most cost-effective and easy to use sales and email marketing automation

Software is EngageBay. Engagebay sales and email marketing software is an integrated sales, marketing and customer service software that provides solutions for small and medium businesses.

Engagebay sales and email marketing software easily integrate with other tools and applications such as; office 365, WordPress, Google calendars and contacts and many others. In addition, Engagebay has exclusive features: landing pages, marketing automation, contact management software, sales CRM, and email marketing.

Engagebay sales and email marketing software mainly have three stacks that can support your business to grow: marketing, sales, and service. In addition, Engagebay marketing software has features like; form builders, automation, scheduling and landing pages, all of which support the growth of your business.



Engagebay email marketing software outstanding features include; canned responses, support groups and auto-responders. These help to solve ticket issues in a friendly way that comforts a customer. The service bay has a live chat feature that allows business managers or sales reps to communicate to customers in real-time.

The sales email marketing software has features and tools that allow third-party integration to make up appointments with clients, which gives you a holistic view of sales progress through visual charts and metrics from Engagebay’s dashboard. In addition, Engagebay's email marketing software is fit for small businesses since it has a free trial. The free trial version has features that help build landing pages, and also it makes it easy to track and analyze results.


Engagebay sales and email marketing software have a free trial version; however, other pricing packages range from$8.99 per month. Engagebay is recommended for small businesses and startups wanting a lasting solution to address marketing, sales and customer service support.


5. Veloxy

Veloxy email marketing software is commonly used by salespeople who prefer to spend more time selling. Veloxy is predictive forecasting software for salesforce CRM but also enables Al-powered sales.

With the mission of “helping sales representatives engage in salesforce and get more out of it than they put while giving sales management better forecasts and the analytics to see which actions truly drive the pipeline,” Veloxy provides the correct information at the right time.

The software has veloxy mobile and veloxy inbox, which automatically log actions, for instance, calls, emails sent, opens and replies. This makes it easy to capture and keep information on the go, which helps drive sales flow. Veloxy focuses more on sales priorities. This depends on the accuracy of the data provided by sales reps, the time context, location and the upcoming events.


Veloxy email marketing software allows critical examination of how sales activities correlate with pipeline growth. Additionally, the software provides sales managers and Ops with more accurate forecasts based on historical analysis of biases.

Veloxy integrates with Salesforce, Microsoft Outlook, Microsoft 365, Google calendar, Gmail and more. Veloxy product features include; mobile-optimized emails, mailing list management, CAN-SPAM Compliance, dynamic content and image library.

Veloxy is available for cloud, Android, Windows, Mac, iPad, Linux and iPhone users. The starting price is $49 per user per month, which is billed yearly, but also, the software allows monthly billing. There is a free trial available for use, and there is also a lead finder and account view 360 degrees provided at the same cost/ rate.

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