• Ssemujju Lewis E

Get Bought Or Get Banned – The Fate Of Tik Tok

There have been numerous issues raised with data security on Tik Tok and the US has set an ultimatum for the Chinese based application to either accept a buyout from the Americans or get banned.

Negotiations for Microsoft to buy the US operations of Chinese-owned TikTok as of Saturday 1st August were on hold after President Donald Trump threatened to bar the social media app and came out against the sale.

Tik Tok has been the most popular app in 2020 and is especially popular with young audiences who create and watch its short-form videos, has an estimated one billion users worldwide.

It has grown even faster as the coronavirus pandemic has pushed people physically away from each other, but into close contact online.

The record of highest download on iOS was broken by TikTok in Q1 this year with 67 million downloads.

Microsoft is in advanced talks to buy the US operations of TikTok and a potential deal would be a victory for both companies, making Microsoft Corp, a major player in the social media arena, and providing relief to TikTok and its parent company, Bytedance Ltd.

TikTok issued a statement Friday saying that, ”While we do not comment on rumours or speculation, we are confident in the long-term success of TikTok.” On Saturday it posted a short video from its US General Manager Vanessa Pappas saying that ”We’re not planning on going anywhere.”

Other countries are also taking action against TikTok. India last month banned dozens of Chinese apps, including TikTok, citing privacy concerns, amid tensions between the countries.


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