• Ssemujju Lewis E

5 Ways To Increase Sales Through SMS Marketing

Including SMS marketing as part of your marketing strategy opens you up to using promotional and transactional text messages. Your competitors are sending out more texts than before and are making sales conversions.

Texting is the most used feature on any cell phone, and the most used form of communication in the world. In short, people would rather text you than call, email, fill out a form, or go through one of your social media channels.

What Is SMS Marketing?

SMS marketing is the practice of sending marketing messages by text message. It is a kind of opt-in marketing where customers subscribe to get the information.

The abbreviation “SMS” is for “short message service. This communication might be a one-on-one conversation between a staff member and a customer. It could be an automated text triggered by a customer action, or it could even be part of a mass text sent to a group of customers who have opted in to receive texts from your business.

Related: Here Is Why You Need Email Marketing

5 Ways To Increase Sales Through SMS Marketing

1. Run Limited-Time Offers

One of the most efficient ways of engaging customers and getting crazy sales deals is making promotional offers. Making promotional offers helps you get connected to your customers. Also, running promotional offers through SMS Marketing motivates the customers to take the incentive provided.

For example:

  • Use the code “INDEPENDENCE” at check out and get 20% off your purchase!

  • Get a free item/gift when you show this text!

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